What starts with one towel becomes a lifestyle.

Clear Habits was born from a simple truth: our mornings shape our lives.
It started with four friends—Harris, Daniel, Ally, and Morgan—who wanted more clarity, peace, and presence.
One small change—replacing an everyday towel with something clean, intentional, and pure—transformed their routines.
That single act became a habit. That habit sparked a movement.

Clear Habits isn’t just about skincare. It’s about creating space, setting intentions, and elevating the way we live.

✨ Our Vision
We began with luxury towels—but we’re building a lifestyle brand.
From skincare to self-care, from bathrooms to travel bags—Clear Habits is for anyone ready to turn routines into rituals.